Zeta Global is a US provider of marketing software. Its platform uses customer data and artificial intelligence so that companies can send advertising and messages more precisely via email, online ads and other channels. Customers are mainly companies in the US. As of Oct 11, 2026
According to the company, Zeta runs a data-driven cloud platform with artificial intelligence that provides companies with software for consumer intelligence and marketing automation. Its core is the Zeta Marketing Platform, which uses identity data and delivers campaigns via email, social media, web, chat and connected TV. The platform includes Zeta Messaging for email campaigns, Zeta CDP+ as a central customer database and an offering for paid media. Customers come from consumer goods and retail, travel and hospitality, insurance, telecommunications and financial services, among others. In 2025 most revenue came from customers with whom Zeta each generated high annual revenue.
Automatically summarized from SEC annual report (10-K, filed Feb 25, 2026) (website of the US Securities and Exchange Commission) · reviewed Oct 14, 2026
Our own calculation from the exchange’s daily candles, as of Oct 27, 2026. “All-time” applies since the start of this series, not to the whole market. Changes in percent; the TradingView chart shows prices. “Today” = change of the last trading day versus the previous day. Not investment advice.
Was in the buy zone
The price was in the buy zone and is now back just above it.
As of: Close of the 4-hour candle Oct 27, 2026, 18:30 · Buy zone in the trade plan · An observation, not investment advice
Rule (4-hour candles) Already existing when added to the recording (added on Oct 19, 2026) · Setup confirmed on Oct 16, 2026 · unchanged since it was added Zone historyThe zone history shows since when a buy zone has applied, when it was adjusted and when the price touched or left it. Recording began on Oct 12, 2026, only runs forward and fills nothing in – older zones are marked “known at start of recording” or “already existing when added”.Example: New buy zone on Oct 14, no adjustment since → “zone valid since Oct 14, 2026 · unchanged since”.More in the Academy: Lesson buy zone and Fibonacci
Watcher Full history: every change of the buy zone with its date.
Weekly candles (1W) No entry in the zone history yet (recording since Oct 12, 2026). Zone historyThe zone history shows since when a buy zone has applied, when it was adjusted and when the price touched or left it. Recording began on Oct 12, 2026, only runs forward and fills nothing in – older zones are marked “known at start of recording” or “already existing when added”.Example: New buy zone on Oct 14, no adjustment since → “zone valid since Oct 14, 2026 · unchanged since”.More in the Academy: Lesson buy zone and Fibonacci
Timeframe 1 week · As of Oct 23, 2026 · display only, the rule works on 4-hour candles
Elliott count: Zigzag (A-B-C), Corrective pattern (upward), C in progress (1 of 2 guidelines) · B = 29% of A; C = 45% of A
smaller wave degree Smaller wave degree: more sensitive turning-point detection, because no count fits at the usual degree – it describes shorter swings. Provisional – check the count yourself on the chart.
Alternative (not drawn): Combination (W-X-Y), Corrective pattern (upward), Y in progress (1 of 2 guidelines)
Note: Structure ambiguous: leg A can also be read as three- or five-part.
Note: Retracement at least 88.7% of A: flat possible (B in progress, type only with C).
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
No buy zone of the rule on this timeframe – the chart shows only the Elliott count from the completed weekly candles (recalculated every day). Not a recommendation, not investment advice. Without a buy zone there is no reference for percentages – so no value axis and no prices; measurements are ratios of wave lengths.
Timeframe 1 day · As of Oct 27, 2026 · display only, the rule works on 4-hour candles
Elliott count: Impulse, Impulse pattern (upward), Wave 5 in progress (6 of 6 guidelines) · W2 = 77% of W1; W3 = 247% of W1
Alternative (not drawn): Zigzag (A-B-C), Corrective pattern (upward), C in progress (1 of 2 guidelines)
Note: Alternation of W2 and W4 not checked.
Note: Structure ambiguous: leg W1, W3 can also be read as three- or five-part.
Note: Retracement at least 88.7% of A: flat possible (B in progress, type only with C).
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
No buy zone of the rule on this timeframe – the chart shows only the Elliott count from the completed daily candles (recalculated every day). Not a recommendation, not investment advice. Without a buy zone there is no reference for percentages – so no value axis and no prices; measurements are ratios of wave lengths.
Timeframe 4 hours · As of Oct 27, 2026
Elliott count: Impulse, Impulse pattern (upward), Wave 5 in progress (6 of 6 guidelines) · W2 = 77% of W1; W3 = 247% of W1
Comparison: The rule treats the last rise as the possible start of an upward impulse (without checking its history and structure). The Elliott count reads it as the end of wave 5. Under the Elliott rules, a completed impulse is followed by a correction (A-B-C) first.
Alternative (not drawn): Zigzag (A-B-C), Corrective pattern (upward), C in progress (1 of 2 guidelines)
Note: Alternation of W2 and W4 not checked.
Note: Structure ambiguous: leg W1, W3 can also be read as three- or five-part.
Note: Retracement at least 88.7% of A: flat possible (B in progress, type only with C).
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
Automated analysis (rule-based): the rule calculates waves and Fibonacci levels from the completed 4-hour candles; the chart is recalculated every hour. Not investment advice. Axis and values: distance from the top of the buy zone in %, no prices.
On phones the drawing toolbar is hidden – drawing works better on a desktop.
Timeframe 1 hour · As of Oct 27, 2026 · display only, the rule works on 4-hour candles
Elliott count: Impulse, Impulse pattern (upward), Wave 2 in progress (2 of 2 guidelines) · W2 = 60% of W1
Comparison: Rule and Elliott count agree: wave 2 in progress.
Note: Structure ambiguous: leg W1 can also be read as three- or five-part.
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
Automated analysis (rule-based): the rule calculates waves and Fibonacci levels from the completed hourly candles; the chart is recalculated every hour. Not investment advice. On this timeframe the chart only shows the rule setup (swing detection 4 × ATR) – the rule itself works on 4-hour candles. Axis and values: distance from the top of the buy zone in %, no prices.
On phones the drawing toolbar is hidden – drawing works better on a desktop.
Timeframe 1 week · As of Oct 23, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario and alternative: level (1 of 2 guidelines each, medium) – the simpler or clearer pattern counts as the main scenario. Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
smaller wave degree Smaller wave degree: more sensitive turning-point detection, because no count fits at the usual degree – it describes shorter swings. Provisional – check the count yourself on the chart.
As long as the weekly close stays above the end of B, this applies: sharp countermove upward in three waves (Zigzag A-B-C), C in progress – count points to rising prices.
Invalid if the weekly close is below the end of B
If that breaks, the second reading no longer applies either: complex countermove upward (Combination W-X-Y), Y in progress – then there is no valid count for now; the next candles will produce a new one.
Invalid if the weekly close is below the end of X
Watcher Fibonacci target zones and levels for this count – as a help for your own review – from Watcher.
Timeframe 1 day · As of Oct 27, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario: ahead (6 of 6 guidelines, strong) · Alternative: behind (1 of 2, medium) Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
As long as the daily close stays above the end of wave 4, this applies: Upward move in five waves (Impulse), wave 5 in progress – count points to rising prices.
Invalid if the daily close is below the end of wave 4
If that breaks, the second reading no longer applies either: sharp countermove upward in three waves (Zigzag A-B-C), C in progress – then there is no valid count for now; the next candles will produce a new one.
Invalid if the daily close is below the end of B
Watcher Fibonacci target zones and levels for this count – as a help for your own review – from Watcher.
Timeframe 4 hours · As of Oct 27, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario: ahead (6 of 6 guidelines, strong) · Alternative: behind (1 of 2, medium) Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
As long as the 4-hour close stays above the end of wave 4, this applies: Upward move in five waves (Impulse), wave 5 in progress – count points to rising prices.
Invalid if the 4-hour close is below the end of wave 4 (−14.2% from the top of the zone)
If that breaks, the second reading no longer applies either: sharp countermove upward in three waves (Zigzag A-B-C), C in progress – then there is no valid count for now; the next candles will produce a new one.
Invalid if the 4-hour close is below the end of B (−14.2% from the top of the zone)
Timeframe 1 hour · As of Oct 27, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario (2 of 2 guidelines, strong) · no alternative Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
As long as the hourly close stays above the start of wave 1, this applies: Upward move in five waves (Impulse), wave 2 in progress (pullback) – count then points to rising prices.
Invalid if the hourly close is below the start of wave 1 (−3.9% from the top of the zone)
If that breaks, this count no longer applies. Currently no alternative that follows the rules.
The price reached the buy zone (0 to −2.5% from its top) and last closed back above it. Rule trigger: after the touch a swing high forms, and a daily close is above it. If the price closes below the start of wave 1 (−5.7%), the setup is void. All percentages: distance from the top of the buy zone.
In the TradingView chart: Draw the buy zone in the chart with the Fibonacci tool (instructions next to the wave chart) or as two horizontal lines (tool “Horizontal Line”). If the price closes below the start of wave 1 (−5.7%), the setup is void – without an entry of the rule.
Exit with a gain
Buy zone – Rule trigger: candle close above the swing high
Exit at a loss
Watcher Target 1, Target 2 and stop for this zone – with distance in percent and reward/risk – are available from Watcher. Plans and pricing Percentages from the top of the buy zone (61.8%) – not a forecast.
Rule-based, long only, 4-hour candles. Not a forecast and not investment advice. Lesson: the buy zone in 4 minutes
Zeta Global Holdings · amounts in USD
Information only – does not affect the other analysis methods, not investment advice. Source: SEC filings, As of Feb 25, 2026.
Four angles on the annual figures. Each check counts how many disclosed criteria are met – criteria without data do not count. The bars show where the company ranks on each figure among the stocks we cover and within its sector.
Fiscal year to Dec 31, 2025
60.6% Fiscal year 2025
Rank 66 of 100: higher than 66% of 153 peers (All). medium.
Share of revenue left after the direct cost of the products sold.
0.4% Fiscal year 2025
Rank 22 of 100: higher than 22% of 192 peers (All). weak.
Operating income divided by revenue: what the core business earns before interest and taxes.
−2.4% Fiscal year 2025
Rank 16 of 100: higher than 16% of 237 peers (All). weak.
Profit after all costs, interest and taxes divided by revenue.
−3.9% Fiscal year 2025
Rank 14 of 100: higher than 14% of 218 peers (All). weak.
Net income divided by equity at fiscal year end.
−2.1% Fiscal year 2025 (total assets at year end)
Rank 14 of 100: higher than 14% of 238 peers (All). weak.
Net income divided by total assets at fiscal year end.
53.5% Fiscal year 2025
Rank 74 of 100: higher than 74% of 239 peers (All). strong.
Equity as a share of total assets. Usually low for banks.
14.2% Fiscal year 2025
Rank 50 of 100: higher than 50% of 213 peers (All). medium.
Free cash flow divided by revenue.
185.1M USD Fiscal year 2025
Operating cash flow minus capital expenditure on property and equipment.
+30.2% per year
Rank 85 of 100: higher than 85% of 230 peers (All). strong.
Average growth per year over 3 fiscal years.
+28.8% per year
Rank 81 of 100: higher than 81% of 217 peers (All). strong.
Average growth per year over 5 fiscal years.
5 of 9 Fiscal year 2025
Rank 21 of 100: higher than 21% of 134 peers (All). weak.
Nine yes/no tests on profit, cash flow, debt, liquidity and efficiency compared with the prior year.
0.24 at fiscal year end
Rank 76 of 100: lower than 76% of 199 peers (All). strong.
Long-term financial debt divided by equity.
1.60 at fiscal year end
Rank 58 of 100: higher than 58% of 215 peers (All). medium.
Current assets divided by current liabilities.
+577.3% in 5 years
Rank 4 of 100: lower than 4% of 199 peers (All). weak.
Change in diluted share count. Negative = share buybacks, positive = new shares.
Last fiscal year compared with the one before. Returns and revenue per total assets use total assets at the start of the year; leverage = long-term financial debt divided by total assets at year end; new shares via the average diluted share count.
Price-based criteria (P/E, dividend yield) are shown to signed-in users.
Computed automatically from SEC annual reports – not investment advice. Describes the reported figures; points are not a rating of the stock. Rank 0–100 against the 239 stocks we cover and against the sector (from 5 peers); the stronger side is always on the right.
Summarized from the lights below. Describes the reported figures – not a recommendation to buy or sell.
No reported values for “Dividend per share” in this interval.
No reported values for “Dividend per share” in this interval.
Fiscal year 2025 (Jan 1, 2025 – Dec 31, 2025): Revenue 1.3B USD · Net income −31.5M USD · Net margin −2.4%
Where the money of a fiscal year goes and how margins, returns, balance sheet, cash flow and share count developed over up to 10 years. Each chart has one sentence saying what the trend shows.
Of 100 USD of revenue, 60.6 USD gross profit and 0.4 USD operating income remained.
Net loss: −2.4% of revenue
| Item | Amount | of revenue |
|---|---|---|
| Revenue | 1.3B USD | 100.0% |
| Gross profit | 791.1M USD | 60.6% |
| Cost of revenue | 513.6M USD | 39.4% |
| Operating income | 5.4M USD | 0.4% |
| Research & development | 117.2M USD | 9.0% |
| Other operating expenses | 668.5M USD | 51.2% |
| Taxes, interest & other | 36.9M USD | 2.8% |
Taxes, interest and other items are not available separately in the SEC data; they are combined as the difference.
The operating margin rose in 5 years from −2.2% to 0.4%.
Gross marginOperating marginNet marginReturn on equity rose in 4 years from −275.8% to −3.9%.
Return on equityReturn on assetsThe equity ratio rose in 5 years from −83.6% to 53.5%.
EquityLong-term debt in USD Long-term debt, depending on the filing, includes the current portion or leases.The current ratio rose in 5 years from 1.36 to 1.60.
Current ratioFree cash flow rose in 5 years from 33.3M USD to 185.1M USD.
Operating cash flowCapital expenditureFree cash flow in USDThe share count rose in 5 years by 577.3% – more new shares were issued than repurchased (dilution).
Diluted share countFrom annual reports filed with the SEC (10-K, 20-F, 40-F) as first reported, share count adjusted for splits; obvious filing errors (e.g. wrong unit, outliers against both neighbouring years) are hidden. Describes the reported figures – not investment advice.
How much the company returns to its shareholders – as dividends or by repurchasing its own shares – and whether free cash flow supports it.
Dividends paid, repurchases and new shares issued from the cash flow statement of annual reports filed with the SEC (as first reported). Describes the reported figures – not investment advice.
Price-based valuation (P/E, P/S, price/free cash flow and dividend yield per fiscal year, compared with its own average) for signed-in users. Log in
Each light follows a simple, disclosed rule. This symbol has no sector assignment – lights with a sector comparison stay gray or use only the basic rule.
+28.8% per year, last 5 years
What does this mean? Revenue: over 5 years it grew by 28.8% per year on average. Comparable values for a sector comparison are missing.
Light rule: Green: grows at least as fast as the sector median (without a sector comparison: grows) · Yellow: grows more slowly · Red: shrinks.
– per year, last 5 years
per share: not computable (loss in the first or last year)
What does this mean? There was a loss in the first or last year. An annual growth rate cannot be calculated meaningfully then.
Light rule: Green: grows at least as fast as the sector median (without a sector comparison: grows) · Yellow: grows more slowly · Red: shrinks.
−2.4% last fiscal year
What does this mean? Of every 100 USD in revenue there was no profit but a loss of 2.42 USD. Five years ago the margin was −14.5%.
Light rule: Green: at least the sector median (without a sector comparison: profit) · Yellow: profit, but below the median · Red: loss.
0.21 latest balance sheet
What does this mean? For every 1 USD of equity there is 0.21 USD of financial debt. Without a sector comparison this is hard to put into context.
Light rule: Green: at most the sector median · Yellow: up to twice the median · Red: more than twice · Gray: without a sector comparison.
– Dividend / earnings per share
What does this mean? The loaded SEC filings of the last two fiscal years contain no dividend per share. Either the company pays none, or it reports it under a different tag.
Light rule: Green: up to 60% of earnings · Yellow: up to 100% · Red: more than earnings or a dividend despite a loss · Gray for real estate (REITs). The sector median is for comparison only.
0 of 7 fiscal years with a profit
What does this mean? In 0 of the last 7 fiscal years the bottom line showed a profit. 7 years ended with a loss.
Light rule: Green: profit in every year · Yellow: one loss year · Red: several loss years (at least 3 years needed).
| Year | End | Revenue | Net income | Margin | Earnings per share | Dividend per share | Payout |
|---|---|---|---|---|---|---|---|
| 2025 | Dec 31, 2025 | 1.3B | −31.5M | −2.4% | −0.14 | – | – |
| 2024 | Dec 31, 2024 | 1.0B | −69.8M | −6.9% | −0.38 | – | – |
| 2023 | Dec 31, 2023 | 728.7M | −187.5M | −25.7% | −1.20 | – | – |
| 2022 | Dec 31, 2022 | 591.0M | −279.2M | −47.3% | −2.01 | – | – |
| 2021 | Dec 31, 2021 | 458.3M | −249.6M | −54.4% | −2.95 | – | – |
| 2020 | Dec 31, 2020 | 368.1M | −53.2M | −14.5% | −2.23 | – | – |
| 2019 | Dec 31, 2019 | 306.1M | −38.5M | −12.6% | −1.77 | – | – |
| Quarter | End | Revenue | Net income | Margin | Earnings per share | Dividend per share | Payout |
|---|---|---|---|---|---|---|---|
| Q2/26 | Jun 30, 2026 | 442.8M | 8.2M | 1.8% | 0.03 | – | – |
| Q1/26 | Mar 31, 2026 | 396.3M | −13.2M | −3.3% | −0.06 | – | – |
| Q4/25* | Dec 31, 2025 | 394.6M | 6.5M | 1.7% | – | – | – |
| Q3/25 | Sep 30, 2025 | 337.2M | −3.6M | −1.1% | −0.02 | – | – |
| Q2/25 | Jun 30, 2025 | 308.4M | −12.8M | −4.2% | −0.06 | – | – |
| Q1/25 | Mar 31, 2025 | 264.4M | −21.6M | −8.2% | −0.10 | – | – |
| Q4/24* | Dec 31, 2024 | 314.7M | 15.2M | 4.8% | – | – | – |
| Q3/24 | Sep 30, 2024 | 268.3M | −17.4M | −6.5% | −0.09 | – | – |
| Q2/24 | Jun 30, 2024 | 227.8M | −28.1M | −12.3% | −0.16 | – | – |
| Q1/24 | Mar 31, 2024 | 194.9M | −39.6M | −20.3% | −0.23 | – | – |
| Q4/23* | Dec 31, 2023 | 210.3M | −35.3M | −16.8% | – | – | – |
| Q3/23 | Sep 30, 2023 | 189.0M | −43.1M | −22.8% | −0.27 | – | – |
* Q4 derived: fiscal year minus the 9-month value (EPS cannot be derived this way); may be distorted by restatements.
How we calculate: values as first reported to the SEC (later corrections are left out), a fixed order of reporting tags per figure, partial sums are never added up. Growth per year Growth per year (CAGR)The average annual growth rate over several years, as if the value had grown equally strongly every year. Individual good or bad years even out in it.Example: Revenue €100m → €161m in 5 years → (161 ÷ 100) to the power of 1/5 − 1 = 10% per year.More in the Academy: Lesson debt, dividends and growth over 5 years (otherwise 3 years). Quarters are labeled by the calendar quarter in which they end.
| Period | Purchases | Sales | Net |
|---|---|---|---|
| 3 months | $00 people | $00 people | $0 |
| 6 months | $00 people | $149.2K1 person | −$149.2K |
| 12 months | $00 people | $400.4K1 person | −$400.4K |
Source: mandatory filings with the SEC (Form 4), open-market purchases and sales only. General information, not investment advice.
ATR ATR (Average True Range)The average range per trading day over the last 14 days. It makes distances comparable, whether a stock costs 10 or 1,000.Example: ATR 2.50 at a price of 100: 0.4 ATR is 1.00, i.e. 1%.More in the Academy: Lesson ATR and moving averages as price values only when logged in.
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